Privacy Policy

MacDonald Gallery – Privacy Policy

Last updated: [Insert date you publish]

This Privacy Policy explains how MacDonald Gallery (“MacDonald Gallery,” “we,” “us,” or “our”) collects, uses, discloses, and protects your personal information when you:

  • Visit www.macdonaldgallery.com or any website that links to this Privacy Policy

  • Purchase products or services from us

  • Interact with us by email, forms, or at events

If you do not agree with this Privacy Policy, please do not use our Website or Services.

If you have any questions, contact us at support@macdonaldgallery.com.


1. Who We Are and Scope

MacDonald Gallery operates an online art and apparel business, including original artwork, prints, and related products and services. We are the data controller for personal information collected through our Website and related sales and marketing channels.

This Privacy Policy applies to all visitors, customers, and users of our Website and Services, regardless of location, subject to any additional local rights described below.


2. Information We Collect

We collect information in three main ways:

2.1 Information You Provide to Us

We collect personal information you voluntarily provide when you:

  • Place an order

  • Create an account

  • Join our email list or newsletter

  • Contact us via forms, email, or phone

  • Participate in surveys, promotions, or events

This may include:

  • Name

  • Email address

  • Postal / shipping address

  • Billing address

  • Phone number

  • Account username and password

  • Contact preferences

  • Payment-related information (via our payment processors)

  • Any messages or information you send us

Payment Data:
We use third-party payment processors such as PayPal and WooCommerce Payments to process your payments. We do not store full payment card numbers on our servers. Payment data is processed in accordance with the privacy policies of those providers:

All personal information you provide must be accurate and up to date. You are responsible for informing us of changes.


2.2 Information Collected Automatically

When you visit or use our Website, we automatically collect certain technical and usage data, such as:

  • IP address

  • Browser type and version

  • Device type and operating system

  • Language settings

  • Referring URLs

  • Pages viewed, time spent, and actions taken on the site

  • Error logs and diagnostic information

  • Approximate location based on IP

We collect this information primarily to maintain the security and proper functioning of our Website and to understand how visitors use it.

We also use cookies and similar technologies. For more detail, see our Cookie Policy:
https://www.macdonaldgallery.com/cookie-policy/


2.3 Location Data

We may infer your general location (for example, country or region) from your IP address. You can restrict location sharing within your device or browser settings, although some functionality may be affected.


2.4 Google Analytics and Other Tools

We may use Google Analytics to better understand how visitors use the Website. Google Analytics may collect:

  • IP address

  • Device and browser identifiers

  • Pages visited

  • Time spent on pages and paths through the site

You can learn more about Google’s data practices here:
https://policies.google.com/privacy
and opt out with the browser add-on:
https://tools.google.com/dlpage/gaoptout


2.5 Google API Data (If Applicable)

If we use Google APIs (for example, to connect Google accounts or services), our use of information received from Google APIs will adhere to the Google API Services User Data Policy, including the Limited Use requirements.


3. How We Use Your Information

We process personal information for the following purposes:

  • Order Processing and Fulfillment
    To process orders, take payment, ship products, handle returns, and provide customer support.

  • Account Management
    To create and manage your user account, authenticate your login, and maintain your account preferences.

  • Customer Support and Communication
    To respond to inquiries, send service-related messages (order confirmations, shipping updates, support notices), and provide technical or account assistance.

  • Marketing and Newsletters
    To send you news, updates, promotions, and marketing emails if you opt in or where permitted by law. You can unsubscribe at any time.

  • Website Security and Performance
    To maintain and improve security, monitor for fraud or abuse, and optimize our Website’s performance and user experience.

  • Analytics and Business Improvement
    To analyze usage, evaluate performance of pages or campaigns, and improve products and services.

  • Legal and Compliance
    To comply with applicable laws, regulations, legal processes, and enforcement requests, or to protect our rights, privacy, safety, or property.

We only process personal information when we have a valid legal basis, such as:

  • Performance of a contract (for example, fulfilling an order)

  • Compliance with legal obligations

  • Our legitimate interests (for example, improving services or preventing fraud)

  • Your consent, where required (for example, marketing emails)


4. Legal Bases for Processing (EU/UK Visitors)

If you are in the European Economic Area (EEA) or the United Kingdom, our legal bases under the GDPR/UK GDPR include:

  • Contract: Processing necessary to perform a contract with you (for example, fulfilling orders).

  • Legitimate Interests: Processing for our legitimate business interests that do not override your rights (for example, analytics, security).

  • Legal Obligation: Processing necessary to comply with the law.

  • Consent: Processing based on your consent for specific purposes (for example, newsletters). You may withdraw consent at any time.


5. How We Share Your Information

We do not sell your personal information.

We may share personal information in the limited ways described below:

  • Service Providers and Vendors
    With third-party companies that help us operate our business (for example, hosting providers, payment processors, shipping carriers, email marketing tools, analytics providers). These parties may only process your personal information according to our instructions.

  • Business Transfers
    In connection with a merger, acquisition, asset sale, financing, or similar transaction, your information may be transferred as part of the business assets.

  • Legal Requirements and Protection
    Where required by law, or in response to a subpoena, court order, or government request; or to protect our rights, property, and safety, or that of our customers or the public.

  • With Your Consent
    In any other situation where you explicitly consent to sharing.


6. Cookies and Tracking Technologies

We use cookies, pixels, and similar technologies to:

  • Keep you logged in

  • Remember your preferences

  • Improve site performance

  • Analyze traffic and usage

  • Support marketing and remarketing where allowed

For more details and how to control cookies, see our Cookie Policy:
https://www.macdonaldgallery.com/cookie-policy/


7. Data Retention

We retain personal information only as long as reasonably necessary to:

  • Provide products and services

  • Maintain your account

  • Satisfy legal, tax, or accounting requirements

  • Resolve disputes and enforce our agreements

When personal information is no longer needed, we will delete it or anonymize it. If deletion is not technically possible (for example, in backups), we will securely store and isolate it from further use until deletion is possible.


8. Data Security

We use reasonable technical and organizational safeguards designed to protect your personal information from loss, misuse, or unauthorized access. However, no method of transmission or storage is completely secure. You use the Website and provide information at your own risk. You are responsible for keeping your account password confidential.


9. Children’s Privacy

Our Website is not directed to, and we do not knowingly collect personal information from, anyone under the age of 18. If we become aware that we have collected personal information from a child under 18, we will delete it. If you believe we may have collected such information, please contact us at support@macdonaldgallery.com.


10. Your Privacy Rights

Your rights depend on where you live.

10.1 EEA, UK, Switzerland, and Some Other Regions

Where applicable law provides, you may have the right to:

  • Access the personal information we hold about you

  • Request correction of inaccurate data

  • Request deletion of your data

  • Restrict or object to processing in certain circumstances

  • Request data portability

  • Withdraw consent for processing where consent is the basis

You can exercise these rights by contacting us at support@macdonaldgallery.com. We will respond in accordance with applicable law.

You may also have the right to lodge a complaint with a data protection authority in your country.


10.2 US State Privacy Rights

Residents of certain US states (including, but not limited to, California, Colorado, Connecticut, Delaware, Florida, Indiana, Iowa, Kentucky, Montana, New Hampshire, New Jersey, Oregon, Tennessee, Texas, Utah, and Virginia) may have additional rights, such as:

  • The right to know what personal information we collect and how it is used

  • The right to access and obtain a copy of personal information

  • The right to request correction or deletion of personal information

  • The right to opt out of certain processing activities (for example, targeted advertising) where applicable

  • The right not to be discriminated against for exercising privacy rights

We do not sell personal information, and we do not share it for cross-context behavioral advertising as defined under some state laws.

To exercise any applicable rights, please contact us at support@macdonaldgallery.com or through the contact form on the Website. We may need to verify your identity before fulfilling certain requests.

If your request is denied where law gives you a right to appeal, you may appeal by emailing us at the same address. If you remain unsatisfied, you may contact your state attorney general or relevant regulator.


11. Marketing Communications

You may opt out of marketing emails at any time by:

  • Clicking the “unsubscribe” link in our emails

  • Replying “STOP” or “UNSUBSCRIBE” to SMS messages, if applicable

  • Contacting us at support@macdonaldgallery.com

We may still send non-marketing communications such as order confirmations, shipping notices, or important service updates.


12. Do Not Track (DNT)

Most browsers offer a “Do Not Track” setting. Currently, there is no standardized way for websites to respond to DNT signals, and we do not respond to them at this time. If standards are adopted in the future, we will update this policy to describe our response.


13. International Transfers

If you access the Website from outside the United States, your information may be transferred to and processed in the United States or other countries where our service providers are located. These countries may have different data protection laws than your own. Where required, we will use appropriate safeguards for such transfers.


14. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. The “Last updated” date at the top reflects the latest revision. Material changes may be announced on the Website or via email where appropriate. We encourage you to review this Privacy Policy periodically.


15. Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or your personal information, you may contact us at:

MacDonald Gallery
11 Music Square E
Nashville, TN 37203
United States
Email: support@macdonaldgallery.com